UBI CENTER FOR FINANCIAL INNOVATION
A new space in the city of Bergamo is growing. An MIT/MEL preliminary workshop about "Future Bank Branch" gave to UBI Banca a vision about bank branch innovation. IXD - Innovation by design an international pluridisciplinary design and strategy studio – with the collaboration of the Italian architect Carla Farina – designed the architectonical and user experience solutions for a new landmark that will redefine the relationship between the bank UBI Banca and the local communities through the lens of innovation. The architectonical and user experience solutions have been implemented into executive design by DUOPUU.
Wood and steel prefabricated structural elements, ecological and natural materials will be used for the interiors to host the technologies and guarantee, at the same time, the integrity of this former classical two-storey carpet shop that will become the new UBI Center for Financial Innovation.
[Design: IXD, Carla Farina; client: UBI Banca, MIT-Massachusetts Institute of Technology; details: 300 sq. m.; status: completed]